Twitter + American Airlines = Lessons in Customer Service

Ok, so here’s the thing.  I work in marketing.  I oversee a Box Office, and I dream about the “quirks” of our website at night.  Customer service…sheesh…my staff and I talk about it all the time. We try to look at social media complaints on twitter and facebook as opportunities to engage with our patronsContinue reading “Twitter + American Airlines = Lessons in Customer Service”